by Arielle Bailey I know it’s tempting to groan at the idea of an Ideal Reader. After all, it sounds like a lot of work to define someone nebulous, and it can sound elitist. However, an ideal reader is not about excluding your stories to groups of people and it’s not about creating a dream reader out of thin air with no data. Why Finding Your Ideal Reader Matters Authors need readers. They write for readers. But when it comes to marketing their story or telling others about t