by Ream Academy Understanding your audience is crucial for building a successful subscription model. Knowing which members of your audience are likely to subscribe to your content helps inform your initial marketing strategies and also shapes your subscription community strategies.  So how do you do this? 1. Define Your Niche Start by writing down the subgenres of your writing. Each genre and subgenre attracts different types of readers with distinct preferences. Also write d

by Ream Academy We've heard from lots of authors who want to set up author swaps but don't have a theme in mind around which to organize it. So we've provided a list for you. You can use these themes to gather authors for a variety of cross-promotions, making it easy to target specific reader interests and leverage unique seasonal or genre-based hooks. Genre-Based Swaps Epic Fantasy Extravaganza  – Perfect for authors of sprawling, world-building fantasy tales. Spicy Romance

by Emilia Rose As a romance author who’s found success in the indie world, I've discovered that cross-promotions aren’t just effective—they're also one of the most enjoyable ways to grow my audience. Whether you’re just starting out or already a five- or six-figure author, cross-promos can boost your visibility, bring in new readers, and make marketing feel way less lonely. Here’s why I’m a big fan of cross-promos and how they've worked wonders for me. 1. Everyone Wins, No St