By Ream Team
As an author, finding ways to monetize your writing while building a strong readership can be challenging. Offering early access to your work within a subscription model is an effective way to achieve both goals. By providing exclusive content to paid subscribers before it’s available anywhere else, you can cultivate a loyal fanbase and generate revenue.
Let’s walk through the process of offering early access and explore five actionable steps you can take to make money with this model.
Step 1: Choose Your Content Type and Schedule
Decide what type of content you’ll offer early access to. While serialized fiction is a popular choice, you could also provide early access to blog posts, newsletter updates, WIPs, audiobooks, or webcomics. Once you’ve chosen your content type, set a release schedule that’s sustainable for you. Some authors publish new chapters three to five times per week, while others provide early access once or twice a month. Choose a pace that keeps your readers engaged without overwhelming yourself.
Step 2: Set Up Pricing Tiers
Establish different subscription tiers to appeal to a range of readers and budgets. For example, you could offer a basic tier at $5 per month, where subscribers get early access to new chapters two weeks in advance, while a higher tier at $15 per month might offer chapters a month or two ahead of wider release. This tiered approach lets readers choose the level of access they want, providing flexibility and increasing the appeal of your subscription.
Step 3: End Chapters with Cliffhangers
One of the best ways to entice readers to subscribe is by ending chapters on cliffhangers. A well-placed cliffhanger keeps readers on the edge of their seats and eager to continue the story. Early access subscribers can immediately read on, while others will have to wait for the wider release. This approach keeps your readers invested and encourages more readers to subscribe for instant access.
For more information on how to write compelling cliffhangers, check out our guide.
Step 4: Offer Beta Feedback Opportunities
A valuable benefit of early access is the chance to gather feedback from your most loyal fans. As you share early drafts or chapters, consider inviting feedback to refine your story before its final release. This feedback loop enhances your writing while giving subscribers a sense of involvement. Readers love the chance to influence a story they’re invested in, and it builds a deeper connection between you and your audience.
Step 5: Market Your Early Access Content
Promoting your early-access content is essential for growing your subscription base. Leverage social media and your newsletter to share exclusive previews or snippets with your followers, building anticipation for upcoming releases. Highlight the perks of subscribing—early access, behind-the-scenes insights, and exclusive content—to encourage more readers to join.
In Conclusion
Offering early access is a fantastic way to both monetize your writing and grow a dedicated readership. By following these steps, you can implement a successful early access strategy within your subscription model. Remember to choose content and a schedule you can maintain, establish pricing tiers, end chapters with cliffhangers, encourage reader feedback, and actively market your early access offerings. These strategies will help you create a loyal audience eager to read your next release.
Good luck, and happy writing!
Comments